FordFiesta
Ford Fiesta
Bio
The Ford Fiesta is a supermini car that was marketed by Ford from 1976 to 2023 over seven generations. Over the years, the Fiesta has mainly been developed and manufactured by Ford's European operations, and had been positioned below the Escort (later the Focus).
Ford had sold over 15 million Fiestas from 1976 to July 2011, making it one of the best-selling Ford nameplates behind the Escort and the F-Series. It has been manufactured in the United Kingdom, Germany, Spain, Brazil, Argentina, Venezuela, Mexico, Taiwan, China, India, Thailand, and South Africa.
The Fiesta was discontinued in 2023, after over 22 million units had been made. The final Ford Fiesta rolled off the production line on 7 July 2023. On 10th December 2025 Ford announced a return of the Fiesta in 2028 as an EV in partnership with Renault.
The Fiesta was originally designed by the project "Bobcat" team headed by Trevor Erskine (not to be confused with the badge-engineered Mercury variant of the Ford Pinto) and approved for development by Henry Ford II in September 1972, shortly after the launch of two comparable cars – the Fiat 127 and Renault 5. More than a decade earlier, Ford had decided against producing a new small car to rival BMC's Mini, as the production cost was deemed too high, but the 1973 oil crisis caused a rise in the already growing demand for smaller cars, and the runaway success of the Fiat 127 and Renault 5 was what ultimately convinced Ford to enter the B-segment.
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