Chapter Text
As someone who makes fanvids and AMVs, I spend a lot of time looking at media in unconventional ways--cycling the same clips over and over again, jumping around in a non-linear fashion rather than watching straight through in chronological order, etc, etc. Usually, this is in service of getting shots to line up with the music or finding that one snippet that perfectly illustrates a lyric, but it also means I spend a lot of time engaged with the source material at a level of repetition and detail that most viewers do not indulge in.
I thought nothing would be able to top that level of granularity, but then I started making text post memes by juxtaposing media screenshots with clever and witty posts made by strangers on the Internet. Instead of watching the same clips over and over again, I was now watching specific individual scenes shot by shot, searching for the perfect frame to pause and screenshot. Suddenly, I was engaged with the source material on a whole new level, staring at stills I have never really looked at before, despite having watched them in motion a billion times already.
This was especially true of Madoka Magica and even more true for Rebellion, where the animators had lovingly incorporated whole new levels of detail I had never encountered before--some of them so complex and intricate, they could only be fully appreciated as stills, either because they were only on screen for an instant or because there was so much action/other stuff going on in the foreground that drew my eye when I was watching casually or for plot. (As much as I love subtitles, they did not help with this, since their presence meant my eyes were also naturally drawn to the bottom of the screen as well instead of focusing on the background.)
I started documenting my PMMM observations on Tumblr, partially because it was low-stress and informal fun, and partially because this site has such excellent and convenient image hosting (for now, anyway) that it's really easy to discuss and compare multiple images at a time, which I think is more effective than reams of text at proving my points.
When I look at a screenshot, I have two major questions in mind:
1) What am I looking at?
2) What does it mean?
The first question is one of observation and identification. This part is usually straightforward, but can be more complicated if the animators are drawing on an element of Japanese culture that I'm not already familiar with. The answers to this question vary considerably depending on context, but they're usually not a source of tremendous controversy among the fandom; they are fairly objective, with a definitive right or wrong answer.
The second question, however, is more complicated and subjective. This is where analysis and interpretation come in--of the shot itself, the scene in which it occurs, and how it fits into the installment/series/franchise as a whole. It's entirely possible for different people to have wildly different takes on this, and multiple readings can and do exist simultaneously.
In my meta writings, I usually attempt to answer both questions: first, by pointing out details that I think are interesting, and then by offering my interpretation of them. Rebellion in particular is so visually dense that it's possible to randomly pause at any scene and find something new; no matter how much I watch it, there is always more to analyze.
To be clear, I don't think that watching Rebellion frame by frame is inherently better than watching the whole thing straight through, just that different perspectives and insights are possible. In this sense, both Madoka Magica TV series and Rebellion are inherently fractal in nature, with meaning multiple levels and layers regardless of scale. Unlike real-life fractals like the Mandelbrot set, however, there is a clearly defined limit to this--I doubt once you zoom into the pixel level there is anything to find, but hey, you never know with SHAFT.
I generally prefer to work with material that has already been released rather than stuff that hasn't, but I try to ground my predictions in my observations as much as possible--by which I mean, consistent with the show's themes and motifs on both a macro and micro level. That in itself doesn't guarantee that they're right, but I like to think they are plausible, which is all you can really hope for with that sort of thing. And of course, all my analyses and predictions tell you as much about me--how I see the world and what I value--as they do the work itself.
I used to joke that I was working on an honorary master's in media studies and Rebellion in particular, but after looking back at my output over the last six months, I'm not so sure that's a joke anymore...