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how Puppy Pierce© conquered the world

Summary:

“No, that’s the thing, Mr. von Hagen!” The creative lead says, pointing to Marius’ shitty doodle. “This is exactly what we need for the project! He’s stupid, he’s simple, and most of all he’s eatable.”

Marius nods pensively.

Then he stops. “Wait, what was that last bit?”

“Let me show this to the rest of my team, please?” The creative lead asks pleadingly. “We can discuss further development of design and also usage rights later, but this idea could really be the breakthrough we need.”

Marius sighs and nods. “Fine, approved. Email me whatever happens.”

Surely, this won’t blow up in his face, right?

-

Marius doodles a chibi puppy cartoon character based on Luke which is then accidentally seen by a creative lead in PAX’s art department. One thing leads to another and the character, now a mascot, is now on its way to dethroning the popularity of fuckin’ Hello Kitty.

This would have been all well and good had Marius not based the character off of the person he’s in love with and has yet to confess to.

Notes:

hi again, marluke nation, im zak ive had work experience in market research and im currently working as a copywriter for an advertising agency. like, what else am i sposed to do with my knowledge? NOT write this fic? me and what self control??? also i have self inserted myself here bc i wanted to #BoyBossMoment.

disclaimer because i am afraid: i am not affiliated with any of the brands mentioned in this fic oh god nobody come for my ass. fic is unbetaed, like my life.

same as all my other tot pieces, i named my mc Ria and will be referring to her as such in the fic in 3rd person.

(See the end of the work for more notes.)

Work Text:

Marius doodles the damn thing because he’s bored in a meeting.

It’s not even a meeting that should be happening, it’s just the usual updates on operations to the board. He hates meetings like this because it could’ve been an email. None of them need to be here and everybody knows it but some motherfucker made it a monthly mandatory. All around him, Marius can see the other board members reviewing unrelated files or twirling pens so Marius allows his mind to drift off.

And when it drifts, it always drifts towards Luke.

It’s been doing that more often. Whenever he gets a break, Marius thinks about his laugh or his smile or how he’s always so nice to Marius even when he’s being a fucking tool. He thinks about how Luke says loves hanging out with him and how he smiles proudly every time Marius gets annoyed at the two little tufts of hair on the top of his head that do not want to go down no matter what.

He doesn’t mean to draw the little guy, but before he knows it, he’s taken out a post it and a pen and his hand does the work. A chibi body. An adorable smile, big cute eyes, a distinctive sharp tooth. The thing becoming a puppy is just like, the natural order of it all. Marius finishes the doodle with a wagging tail and fluffy ears atop the hair and then he tucks the drawing in his files.

The meeting ends after that and Vincent quickly ushers Marius to his next one with a certain creative team struggling with the drink brand they’ve been working on. It’s a despondent meeting. Everybody from the artists to the copywriters talk about their deadends and Marius takes note of it all. This drink brand is important; PAX is due to enter the food market somehow and so this team needs to succeed. He mulls over possible solutions and pitches them as he fiddles with the corner of his drawing tucked in between his files. The creative lead tells him they’ll look into those possibilities and that they’ll update him with an email, thank god for decent people.

Marius stands as he thanks everybody for their hard work. And by some twist of fate, the doodle slips out of his files and drifts to the table, piquing the curiosity of the creative lead. She picks it up and he can see the lightbulb moment in her eyes.

“A mascot,” she says. Everybody else in the room perks up at the new angle. “A cute mascot!”

“Huh?” Marius blinks. “That’s just a doodle.”

“But it’s great to look into!” One of the copywriters pipes up when the creative lead passes him the post it. “Mascots connect with people and that gets the market interested.”

“You’re right but uh,” Marius’ words come out haltingly. “You guys can do better than what I scribbled there.”

“But he’s already perfect,” the creative lead hums.

“He’s—” Marius frowns, thinking of something to say that’s not a lie but also is not an endorsement of the design. He thinks of Luke; adorable and wonderful but also... “—he’s stupid and simple and—”

“No, that’s the thing, Mr. von Hagen!” The creative lead says, pointing to Marius’ shitty doodle. “This is exactly what we need for the project! He’s stupid, he’s simple, and most of all he’s eatable.”

Marius nods pensively.

Then he stops. “Wait, what was that last bit?”

“Can we work on this concept?” The creative lead asks pleadingly. “We can discuss further development of design and also usage rights later, but this idea could really be the breakthrough we need.”

Marius sighs and nods. “Fine, approved. Email me with whatever happens.”

Surely, this won’t blow up in his face, right?

-

Marius gets the updates from Jo, the creative lead, three days later. The artists have simplified the design of the mascot and colored it. The copywriters also worked on the brand name and practices and it seems they’re all excited to show off what they’ve done. On the fourth day, they reconvene for a meeting and it takes all of Marius’ power to not get spooked like a cat as they present their eerily coincidental concept.

“We’ve named it ‘Pierce!’,” the copywriter announces.

“Sorry, run that by me one more time?” Marius’ voice sounds choked.

“‘Pierce!’” The copywriter repeats. He looks puzzled and explains further. “As in like, when a pointed object goes into stuff. It’s great for drinks because it can connect to straws going into the juice box and also some taglines we’ve got in the works are on the theme of ‘pierce into energy’ or ‘pierce into flavor’, that kind of thing.”

Marius calms by the smallest frigging increment. “Okay, sorry. Continue.”

“Well, we’ve connected the name to the mascot too.” One of the artists stands to present the next slide and Marius feels like he’s dying. “Puppy Pierce’s little fang, thank you for that, Mr. von Hagen, can be shown to pierce into juice boxes or open soda cans and—”

Marius is having an out of body experience. The design on the projector is his but every aspect inspired by Luke has been exaggerated. The sunny smile, the wagging tail, and the damned sharp tooth. What’s worse is that they’ve colored him in exactly like Luke. The eyes are muted red, the fur is sandy brown, and the paws, oh god, the paws are so soft, and Marius is—

“Mr. von Hagen,” Jo says. The presentation is done and she’s looking at him expectantly. “What do you think?”

“I—” This is a bad idea. This is such a bad idea. But it’s only a bad idea for him, it’s a great idea for the brand, one that’ll definitely help this team get out of their rut, should it be successful. “—Not gonna lie, it’s really frigging good.”

The relieved and triumphant expressions on the whole team are worth it, when Marius says that. They did a wonderful job and they deserve to know.

“We’re still working on the design, though,” the artist says. “We don’t like that Puppy Pierce is naked—”

Marius coughs into his fist. Do not think about a certain Pearce naked. Do not think about it. (He’s fucking failing, jesus christ.)

“—So we’re thinking about giving him a big jacket!”

Oh god. “A jacket.”

“Yes! Plus, it’d make him more relatable to kids and college students, with the whole casual outfit. Do you agree?”

The logic is sound so he can’t not nod. “Yeah, sure. But uh, the color of the jacket should be—” What’s a non-Luke color? Not green, not fucking green. “—Yellow.”

Nailed it. Not.

“I think army green would work better,” Jo hums. “Ah, well, we’ll figure it out. Thank you for coming, Mr. von Hagen! I’ll send you the presentation deck and further updates as we go along.”

“Got it,” Marius croaks.

-

The artists give Puppy Pierce an army green hoodie.

Because fuck everything, right?

-

Things go by in a blur, after that. Mostly because Marius is focused on NXX work. No new cases but their report backlog piled up from last month so the whole team try to clear it out. Vyn arranges all the data, Artem outlines the reports, Ria writes the reports. Luke is in charge of cross checking everything meticulously and then Marius goes on to file them into the system. It’s a slog but still very much needed to keep everything in order. By the end of two weeks, everything has been placed into the database for DAVIS’ further organization, and thus everybody goes back to their day jobs with no NXX stuff on their minds until the next case comes barrelling in.

Marius does admit that those two weeks are great because he loves the team dearly. Poking fun at Vyn for his sleep schedule never gets old, giving Artem some milk on the pretense that it’ll protect him from osteoporosis gets Marius a fond sigh, and flirting with Ria gives Marius the serotonin and confidence he needs to get him through hanging out with Luke in one piece. Because Luke likes taking Marius out to horribly fun places so that they can both destress. Genuinely, it makes him want to scream and then kiss Luke stupid.

Luke takes Marius rock climbing. Which Marius does passably at, he works out too. His hands aren’t as strong though, they’re more used to delicate work for art, so his grip slips a lot and Luke has to deadass catch Marius in his arms. Fuck swooning, Marius dies on that wall. And then he dies again when he bets Luke he can’t break the rock climbing park’s time record.

He should know better than to stoke Luke’s desire to be the very best, the best that ever was.

Luke scales the whole damn wall in eight seconds.

His muscles are...glistening, afterwards.

Marius has to go to the bathroom to splash cold water in his face like a distressed male character. Why is this his life.

By the time he’s got his focus back onto PAX, he rereads all the updates from Jo. The design, brand name, tagline, and marketing strategy have all been approved by the creative director. The initial test interviews on the target consumers have been conducted. Everything from the product to the visual designs, all of it passed with flying colors. All that’s left is to launch it officially and Marius winces as he gives the go ahead. The product is going to aim towards kids first, since they’re the best demographic to get the word around. Kids never shut up and love tugging at their parents’ purchasing power, so it’s the smartest route.

The creative team basically vibrates with excitement, absolutely sure that this will be a hit.

-

And it is.

And Marius is having a hard time.

-

Kids love Puppy Pierce. They love him with a passion. Little boys and little girls alike are drawn to him and in several test interviews on some kids, it is revealed that Puppy Pierce is a heartthrob as well. Kids want to hold Puppy Pierce’s paw or give him very snuggly hugs or give his little nose a kiss. Marius has to spend ten minutes alone in his office to scream into a throw pillow because of course! Of course even the cartoon dog that’s based on Luke is crush material!

He does empathize with one girl who said, “I want to marry him.”

Which makes Marius go silent before thinking ‘NO, I DON’T WANT TO MARRY LUKE.’

And then thinking,’ I MEAN, IF HE WANTS THAT, THEN I’LL GO WITH IT, ALSO I’D BE SO FUCKING GREAT AT PLANNING A WEDDING.’

And then thinking, ‘AAAAAAAAAAA.’

Back on topic, the kids love Puppy Pierce, but the kids also have questions. Puppy Pierce is smiling in all his visual materials and kids want to know what his personality is. Which is why Marius is at a meeting in the conference room he’s been associating with Luke-adjacent stress.

The creative team is here, but it’s the writers who take the center stage in this meeting. There are only three of them. The first one suggests the safest approach; keep Puppy Pierce a perfect and happy character. This would make everybody content but also make Puppy Pierce blend into the background of all the other happy mascots in the market. The second one suggests to make Puppy Pierce an action hero of sorts. This is vaguely in line with the whole ‘pierce into energy’ bit and also would be great for boys and girls; boys get a brave character to look up to and girls get a dashing character to crush on some more. Marius is leaning towards this suggestion, even if it’s a bit too close to Luke’s own action skills, but he waits for the last copywriter to present his angle. That copywriter stands and flips to his slide on the projector, promptly making Marius choke on the coffee he decided to sip at this very moment.

“I think we should make Puppy Pierce a bit insane,” the copywriter says. “Uh, are you alright?”

“I’m fine,” Marius coughs. “Please explain what you mean. Insane how?”

“Oh, I mean it in the sense that we give Puppy Pierce two sides,” he points to the projector and the title, ‘The Duality Of Dog’, makes Marius want to evaporate. “He’s sunny and happy one moment but sometimes he shifts into his angry mode. This is great because it can give the artists more leeway in terms of design. For example, the light colored flavors can have the happy Puppy Pierce while the dark colored flavors can have the other one.”

“Isn’t this a bit risky, though?” Marius asks him. “Have there been mascots in the past that have done this?"

“Yeah! A bunch! Like Sanrio’s Retsuko from Aggretsuko,” he says. “Retsuko’s dual personality made her extremely effective because people don’t want a character that’s perfect. They want someone who has their bad days.”

Marius hums, thinking it over, when he remembers something. “Hey, you’re the same one who pitched the brand name too. What’s your name.”

“Zak,” he says, though he’s a bit lost in his thoughts, going back to his angle. “But as I was saying, people love this stuff. It makes characters relatable, and this can make Puppy Pierce shine, I think. Two sides, one that’s ‘awww, cute puppy’ and then the other that’s like ‘oh that dog do bite.”

“Jo, is Sanrio gonna go after our ass if we try this route?” Marius asks Jo.

Jo shakes her head. “Nah, I don’t think so. They own Retsuko but not the concept of having two sides.”

Marius puts his face in his hands. “And Zak, this is what the research says is effective? You’re sure?”

“One hundred percent,” Zak says cheerily. “I can forward the data, if you want.”

“No need,” Marius’ words are muffled by his palms but he doesn’t need to know how effective the dual personality shtick is. He already knows. Because he’s a frigging example of somebody who was personally victimized by it. Marius tries very, very hard not to think about how attractive Luke is when he’s smiling but also how attractive he is when he bares his teeth and goes in for the kill. God, why does Marius even try? He’s already thinking about it, especially the moment on their last case where Luke was splattered in blood and really looked like a wacko and Marius was two seconds away from dropping to his knees and asking for his hand in marriage and stop thinking about marriage

“Is he having a stroke? Or a mid-life crisis” One of the artists whispers. “Should we call a medic?”

“No, no, let him go through it, he’ll recover from whatever the hell this is.” Jo says amusedly. She follows it up with, “Wait, did you just assign Mr. von Hagen a death date? If he’s having a mid-life crisis at 21, then his life ends when he’s 42—”

“Okay! Approved! Oh god!” Marius cuts in because if Jo continues, he feels like his life is going to end right this second. “Go with Zak’s angle! The artists can keep the second angle as a backup plan.”

And then he stands and offers a very quick thank you to everybody and then gets the fuck outta there.

-

Puppy Pierce’s dual personality skyrockets him from the favorite mascot of kids to the favorite mascot of everybody. It’s honestly quite frightening, even if Marius expected it.The expertly written blurb on Puppy Pierce’s personality lends greatly to the visual design counterpart for the other flavors. Stellis embraces Puppy Pierce, both sides of him, with open arms.

And also with fanart. Which, to avoid legal issues, Marius can’t look at. But he has to admit he’s curious as to what people are drawing.

Merchandise is launched now too. Little freebies that can only be acquired through the purchase of the actual product. It makes the profits soar, as many people want to get their hands on Puppy Pierce. Marius had been in the meeting for this one, slowly sinking into his seat as the creative team had set rules for the merchandise. Whether it was merch of Puppy Pierce’s good side or bad side, it must follow these criteria: all of it had to be soft, all of it had to be something people would wanna bite, and all of it had to be holdable size.

The art team gifts Marius the first ever Puppy Pierce plush brought into existence and Marius hates that the plush is soft and that he does wanna bite the plush’s squishy looking face and that it is so, so fucking holdable.

When he takes the plush into his hands, he hears one of the artists gasp, “Puppy Pierce is hold…”

And another one says, “He’s won over Mr. von Hagen. Nothing can stop us now.”

The Puppy Pierce plush is later set very gently on Marius’ bed. Sleeping next to it somehow lets Marius sleep much easier. When Marius leaves for his 8am class, he glances at Puppy Pierce all alone on his bed and he feels his fucking heart break. He goes to the bed and tucks him in. So that he’s warm. And then he leaves and finally understands the whole concept of ‘Sir, that’s my emotional support plushie,’ and he promises Puppy Pierce that he’ll be back later.

He’s going insane.

-

But then an issue arises.

See, up until now, Puppy Pierce has only been in the kids’ dimension. Now, he’s breached every demographic and Marius is in danger. Marius goes to the NXX HQ for an afternoon meeting and he nearly walks into the wall when he sees Vyn drinking from a can of Pierce! Iced Tea.

“Why is this my life?” Marius groans and Vyn looks confused, taking a sip from the can. “What did I do to deserve this?”

“Given your general disposition, I assume you were a fly that brought great nuisance to everybody in a past life,” Vyn says, merely going with the flow of Marius’ suffering. “This is your karmic punishment.”

“Shut up, you being my friend is my karmic punishment.”

“I’m honored to have a hand in your eventual spiritual justice, then.”

Marius gets not even a second to give Vyn his rebuttal because Artem and Ria walk into the meeting room as well.

Artem is holding a can of Pierce! Pineapple Juice. And Ria’s phone has a squishy Puppy Pierce charm dangling off of it.

“Good afternoon, everybod—” Artem turns to Marius who has thrown himself to the couch in a fit of incredulous agony. “—Is something the matter?”

“The world is fucking with me!” Is all Marius has to say to that.

“I mean, sometimes, the world has good reason to,” Ria sits down at the couch and pats Marius on the head.

Any other time, the affection would have calmed Marius into a puddle of goop, but now? He just starts whining into the couch.

“Uh.” Fuck. Fuck. It’s Luke, he’s here, and Vyn has the iced tea and Artem has the juice and Ria has the godforsaken keychain and. “Marius, are you okay?”

Marius bolts up from the couch so fast he may have gotten vertigo.

“Everything is fine!” He says, feeling like that meme of the dog surrounded by fire. But right now he’s surrounded by a marketable mascot. “Let’s get on with this meeting, yeah? Haha. Hahahahahahhahahahahahaaaaaaa.”

All of them are alarmed at Marius exhibiting the behavior of a human losing every single one of his marbles. Thankfully, they all have a razor sharp dedication to work, so they get to the meeting and don’t bring it up.

Marius had hoped to run away once the meeting was over but then Luke Pearce has the gall to run after him, worried about Marius. His concern is so earnest that Marius can’t help but melt into the supportive hug Luke pulls him into. He can’t help but say yes to Luke taking him out for an early ramen dinner. And the way Luke looks at him—his shining eyes, his dazzling smile, his genuine happiness at Marius looking a bit more relaxed—it’s taking him near a breaking point. They part ways a little bit after that and Marius makes his way to the von Hagen estate with his heart beating up a percussion concert in his chest.

When he gets home, Puppy Pierce is right where Marius had left him. On his bed, cozy and cuddly. Marius lays down gently—so as not to jostle Puppy Pierce too much—and pokes at the plush’s soft, nommable cheek.

“I can’t keep this up forever, buddy,” Marius sighs. “Luke is gonna see.”

He’s gonna see Puppy Pierce. He’s gonna see that Marius is responsible. He’s gonna see all those things Marius hides.

There’s a fucking reason Marius keeps his heart under wraps. Stuff like this, feelings and shit, that can get him hurt. Marius loves deeply and he knows he won’t survive if Luke sees that love and decides to cast it aside.

He’ll understand, of course. Afterall, he doesn’t have the type of heart that’s worth keeping around. But if that’s proven to be true, Marius doesn’t think his heart will ever recover.

With trembling hands, he cuddles Puppy Pierce close to his chest and falls into a restless sleep.

It’s only a matter of time, he figures.

-

The time finally comes when they’re having the monthly NXX Team dinner. Ria was the one who started it under the guise of team building but very quickly, the routine became something they all truly loved, especially because Artem and Vyn in the kitchen together is fucking heavenly. The venue this month is Artem’s place and Marius, Ria, and Luke sit on Artem’s stupid narrow minimalist couch while the other two men are cooking delicious food.

“I’m just saying that in Pokemon, strategy is always better than brute strength,” Luke says concerning the debate the three of them had gotten into. “Case in point, the 2014 Pokemon VG World Championships Master Rank Finals. Se Jun Park’s Pachirisu was able to withstand a meteor.”

“Yeah, I’m with Luke on this one!” Ria laughs. “I watched the video. That tiny fella looked god in the face and said no.”

Marius huffs, crossing his arms. “That was a fluke. Pure luck.”

“You’re just a sore loser because your DPS Pokemon team keeps losing against mine,” Luke grins.

“You’re a sore loser!” Marius sticks his tongue out at him.

“Ah, I love remembering the cumulative emotional age of this team,” Ria wraps an arm around them both, hugging them way too tight, man, has she been getting stronger? “Sometimes it’s the tiny cute ones you have to keep an eye on. Like Puppy Pierce!”

In a second, Marius feels dread drop in his gut like a brick.

“Puppy who?” Luke tilts his head.

“This cutie,” Ria raises her phone, showing off her squishy keychain. “His personality is that he’s got a happy side but then switches to a vicious dark side. Huh. Kind of like y—”

“Hey, hahhahahahaa, let’s go check on the chefs, huh?” Marius says nervously.

“Now that you mention it,” Vyn hums from where he’s folding puff pastry, a dawning realization in his eyes. “Puppy Pierce does have a striking resemblance to Luke.”

“Huh,” Artem pauses his beef tenderizing. “He does. The overall appearance has it all; the red eyes, green jacket, messy hair, sharp tooth.”

“Oh my god, and the split personality,” Ria nods vigorously. “The light side and dark side. Even the name! Pierce and Pearce! What are the odds?”

“Are you guys assigning me a fursona?” Luke says incredulously.

“More like we’re assigning Puppy Pierce a humansona,” Vyn says. Then his expression shutters as he realizes that that sentence reveals way too much of himself.

“Human….sona….” Luke’s words are in slowmotion. Like a car crash Marius is in.

Luke is a detective. He knows how to put evidence together. Marius can see the puzzle pieces fitting together in his mind.

“Who—” Luke says slowly. “—Owns the brand?”

All at once, Ria, Artem, and Vyn say the answer like a chorus sentencing Marius to death. “PAX.”

A beat of silence.

“Oh my god!” From Ria.

“Well, this is interesting.” From Vyn.

“Is this what romance is supposed to look like?” From Artem.

“Hrgh.” From Marius.

And then from Luke, a simple, silent gaze.

“Marius,” he says. “Did you create Puppy Pierce?”

“I have to go now!” Marius stands and walks towards the door. “Right now at once immediately!”

“What? No! Answer me!”

“I have a dentist appointment!”

“On what fucking teeth!”

“All of them!” Marius yells in a panic. “Go fuck yourself!”

And then he bolts out of the apartment as fast as he possibly can.

-

Marius feels like he breaks the sound barrier at how fast he drives to the von Hagen estate. He also feels as if DAVIS pulled some vaguely questionable strings to every stoplight he encountered, making all the red lights turn to green. He owes DAVIS, after this, but he shelves that for later, just going to his room and flopping onto his bed, willing his heart to calm down. It beats hard and fast from hope, fear, shame. Marius turns to his side and sees Puppy Pierce tucked into the blanket and he kinda wants to cry but he stops himself. He’s being stupid, he’s being childish.

This wouldn’t change his relationship with Luke, right? He’s too nice for that. If he figures out that Marius likes him, he’ll probably just reject him kindly and they’d still be friends. But the thought of that, of seeing Luke and hanging out with him and knowing Luke doesn’t feel the same way...that’ll build up Marius’ walls higher than ever.

He’ll never let anybody in again.

There’s a knock at his door. Probably Vincent or the family butler. Marius is ready to sigh and tell whoever it is to come back later, but then Marius hears the sound of the lock getting picked and there’s only one deranged person he knows who can do that.

It opens and Luke stands in the doorway, stepping into Marius’ room carefully.

“I can—” Marius sits up, dragging his hands over his face. “—I can explain.”

“I’d really appreciate that,” Luke takes a seat next to him. “But I’m not angry, or anything. I’m just, uh. Confused? It’d be great if I knew how this happened.”

So Marius explains. He starts from the doodle and how Jo had seen it. He goes through the ensuing development and how he really didn’t mean for all the characteristics to be so close to who Luke is but Marius kept approving all of them for the sake of the brand’s success. When he’s done, he feels like a towel that’s been wrung dry.

But Luke reaches over to hold Marius’ hand. Reassuring and warm, Marius feels hope ignite in his heart again but he smothers it down.

Luke leans over to where—fucking hell—where the Puppy Pierce plush is. He picks it up and smiles crookedly.

“And this guy?” Luke raises an eyebrow. “Why do you have this?”

“Research,” he grumbles.

“Dude, you swaddled him in your blanket.”

“I can’t get rid of it all,” Marius says. “The brand is already developed and the team wouldn’t let me recall the whole thing and nothing has worked better than this approach anyway.”

“I’m not asking you to get rid of it,” he squeezes Marius’ hand lightly. “I just—Why did you draw him in the first place?”

Marius shuts his eyes. “Because I can’t stop thinking about you, okay? I—I can’t stop thinking about how you’re cute and kind and how seeing you makes me smile and—fucking hell, Luke. It’d be nice if you could let me down gently so—”

Marius feels a soft press to his cheek.

He opens his eyes to see Luke pressing Puppy Pierce’s face to Marius’. Luke has an awed smile on his face, moving the plush to ‘kiss’ the tip of Marius’ nose too.

“Boop,” Luke says.

“Wha—”

“Uh, Puppy Pierce thinks you’re great too. He didn’t know you felt this way and he’s happy that you do, but—” Luke brings the plush to his face, almost as if he’s hiding behind the little guy. Marius can see though that Luke’s face is tinted pink with a blush. “—But he doesn’t like that you lie a lot. He understands why you do it, but he wishes that you’d, uh, trust him some more and be a bit more honest—”

“Luke—”

“—Because he’s not going to hurt you.” Luke’s gaze meets Marius’. He looks afraid too but also like he’s willing to set that aside.

For Marius.

“Luke,” Marius follows his lead, trying to be brave. He holds Luke’s face and Luke puts Puppy Pierce down. “I—”

“Can I kiss you?” Luke asks and to that, Marius can only laugh helplessly.

“Yes,” Marius says.

When Luke leans in to press his lips to Marius’, when Luke holds him back with gentle hands, when Luke smiles into the kiss when Marius scooches closer, well. All of that makes the rest of Marius’ walls crumble into dust.

-

from: NSB PR [[email protected]]
to: Raven [[email protected]]
subject: What? What the hell?

Good day, Raven.

It has come to our attention that a certain mascot from a PAX owned brand called Puppy Pierce has a striking resemblance to nearly everything about you. The dog is only missing a gun. Care to explain what’s going on here?

Best regards,
NSB PR Team.

 

from: Raven [[email protected]]
to: NSB PR [[email protected]]
subject: What? What the hell?

Hello!

Yeaaaahhh, my boyfriend did a thing and it got out of control. It’s okay though. As long as Puppy Pierce doesn’t have a gun, I think nobody will figure it out.

—Raven

 

from: NSB PR [[email protected]]
to: Raven [[email protected]]
subject: What? What the hell?

Good day, Raven.

YOUR BOYFRIEND?????????????????

Best regards,
NSB PR Team.

-

From Aaron
YOUR BOYFRIEND????
MARIUS VON HAGEN YOUR BOYFRIEND????

To Aaron
Yep.
I’m...really happy with him, Aaron.

From Aaron
Ah, well, that’s the only thing that matters, kid.
I’m glad you have him.

To Aaron
Thank you.

From Aaron
I need a favor now though.
Can you get me limited edition Puppy Pierce merchandise?
My wife is a huge fan.

To Aaron
Bkjabfkjakfa
I’ll ask Marius about it, but no promises!

From Aaron
Thanks!
By the way, I hope you’re ready for the rest of your NSB life being filled with dog jokes.

-

totally not zak @birdscreeches . 38m
heres my fanart of #PuppyPierce with a purple kitty boyfriend bc i think puppierce needs somebody who can bonk him when he goes dark mode and snuggle him. what should his name be? LittleMeowMeow?

totally not zak @birdscreeches . 21m
DID MARIUS VON HAGEN FUCKING LIKE MY ART??? IM IN DANGER

marius @mvhagenofficial . 2m
#PuppyPierce is completely fictional. Any resemblance to real life people is coincidental. Also, I have a boyfriend now.

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sherluke🔒 @lukeonthebrightside . 1m
Ah yes. Me. My boyfriend. And his Puppy Pierce plush.

Notes:

all art in this fic is drawn by me!! you can see all arts here on my tumblr! if any of the images fail to load, pls inform me in comments omg.

EDIT DEC2, 2021: bc one asked for permission on tumb, i'll tell u here that HELL YEAH U CAN DRAW FANART OF PUPPIERCE!! lmk if u post it and i'll link it below!!!
-Puppy Pierce drawn by nblemons

things
-im so sorry i dont know WHY the first pic is so huge, ive html-ed right and everything else works, i guess ao3 just said "fuck this one writer in particular"
-take timeline of the development and launch of puppy pierce with a heap of salt, i had to speed up a bunch for pacing reasons.
-i was on the verge of tears writing everything about puppy pierce plush. that was me just projecting on marius how i treat my own luke plush.
-i use my own twitter @ in fics because im so scared if i use one i made up, itll already exist and i’ll be nerfing a poor stranger with a fanfic cameo
-the mentioned pokemon vg championship is real and a wild ride. no need to watch it, but it’s definitely an experience

if you liked this fic, maybe leave me a comment or kudos! kudos can only be given once but comments can be given a bunch! if you want to read more from me, maybe check out my other tot fics! im zakatao3 on twitter and im actualbird on tumblr, i write a LOT of tot content on tumblr that i dont post here.